We strive to safeguard our playground through better products and practices.

BRP helps people enjoy the outdoors through the most passionate, innovative, and responsible recreational experiences. We believe that the vast majority of those who use recreational products like ours do so in a responsible and conscientious manner. We see BRP products as part of a lifestyle that values and respects the environment, and we realize this vision in two ways by:

Making our products part of the solution

For years, BRP has supported and implemented awareness, training and education programs to foster responsible behaviour on our vehicles. In every case, BRP advocates the respectful use of its recreational products, playing a leadership role in the industry with regular involvement in public debates and hearings.

Meanwhile, through loaning our vehicles to law enforcement, government, rescue and environmental organizations around the world – from the U.S. Coast Guard to a film crew documenting polar bears – we demonstrate that our products work as hard as they play.

Forming alliances for better practices

BRP is part of a network of like-minded citizens in the world of recreational products, from fellow manufacturers to federations, clubs, governments and tourism associations. Together, we work to promote better practices by:

• supporting education and training programs;
• fighting against illegal modifications to our vehicles;
• advocating improved access to and maintenance of trails;
• supporting awareness-raising campaigns; and
• other initiatives to foster an environment in which riders and local citizens share a mutual respect.